For a moment I felt like running a site like BINORACLE is a silly, pointless, feel-good waste of time. I'm never going to save the world! Even if everyone who reads (thanks, guys!) makes some small change to their habits, we aren't going to save the world.
But then I thought about it a bit longer. The poster was right, we aren't going to save the world by ourselves. However, we are the kind of people who will vote for environmentally aware policies in our governments. We're the ones who raise awareness, boycott companies to force them to change their processes, instigate recycling programmes, give time to cleaning up local environment and resist the lure of ever bigger and better things.
We're rejecting mass-consumption and materialism, and big businesses rely on people continuing to consume without thinking about it or critically analysing what they're buying, eating, using and throwing away.